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Head of Zeus
The Up Side of Down
The Up Side of Down: Bouncing Back in Business and in Life by Megan McArdle

Why do some failures inspire breakthroughs and others breakdowns?

Most new products fail. So do most businesses. And most of us, if we are honest, have experienced a major setback in our personal or professional lives. Drawing on cutting-edge research in science, psychology and economics, The Up Side of Down argues that failure is how people and businesses learn. But you have to learn to fail well.

Exploring her own experiences of failure – losing her job and sending CVs into a void, desperately clinging to a relationship that was clearly not working – McArdle shows how to recognize when you're in a rut and how to dig your way out and bounce back successfully.

Thought-provoking and inspiring, The Up Side Of Down just might change the way you see the world.

Head of Zeus * Business
27 Feb 2014 * 320pp * £15 * 9781781859506
'A vibrant book on a vibrant subject... Full of unexpected insights and a pleasure to read.'
Tim Harford
'Sparkling with wit and insight in every chapter, The Up Side of Down has something for... all of us.'
Greg Ip
'Wise, thought-provoking, and personal.'
Parag Khanna
Megan McArdle
Megan McArdle
Megan McArdle is a columnist for Bloomberg View, and has been a correspondent for The Economist, The Atlantic and The Daily Beast. She lives in Washington DC with her husband Peter, and her bull mastiff, Fitzgerald.
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